Ep25 Short-Term and Mid-Term Host with Kelsey Porter
The Investing in Iowa ShowAugust 27, 202435:36

Ep25 Short-Term and Mid-Term Host with Kelsey Porter

Get ready to hear from Kelsey Porter, a rising star in the real estate world, as she takes us through her transformation from long-term rentals to a thriving Airbnb business. Learn how she overcame the hurdles of remote property management, scaled her portfolio, and why she believes in quality over quantity. This is an episode packed with practical tips and long-term strategies you won't want to miss!

What you'll learn from this episode

  • Ways to navigate the challenges of long-distance property management

  • The value of professional management in short-term rentals

  • Innovative loan strategies for property investment

  • House hacking as a foundational strategy

  • Why choose quality over quantity in real estate investments

Resources mentioned in this episode

  • Leadership and Self-Deception by The Arbinger Institute | Paperback and Hardcover

  • The Multifamily Millionaire by Brandon Turner and Brian Murray | Kindle and Hardcover

  • Financial Independence through Real Estate | Kindle

About Kelsey Porter

Kelsey Porter is a seasoned REALTOR® with a deep-rooted passion for real estate, having grown up around new construction and investment properties. As both an investor and homeowner, she skillfully navigates all real estate transactions, big or small. Outside of work, Kelsey enjoys exploring new restaurants, supporting local businesses, and spending time with her partner of nearly 13 years, Carson. A competitive tennis and pickleball player, Kelsey thrives on networking and competition, always striving to enhance her skills and give back to the communities she serves.

Connect with Kelsey

Connect with us

For more insights and updates, follow us on social media and visit our website: https://theinvestinginiowashow.com/.

[00:00:00] [SPEAKER_04]: You do have to leave a little bit in there. I want to say it's 10%, but don't quote me on that.

[00:00:04] [SPEAKER_04]: You do have to leave some of your equity in that account from your down payment,

[00:00:07] [SPEAKER_04]: but in theory you could pull out the rest of it if you needed to and go buy something else.

[00:00:11] [SPEAKER_04]: And that's why we wanted to do it.

[00:00:12] [SPEAKER_00]: From cornfields to high rises, office to industrial, houses to hotels and every other asset class

[00:00:18] [SPEAKER_00]: in real estate, we covered the people, the projects, and the profit. Welcome to The Investing

[00:00:24] [SPEAKER_00]: Iowa Show. This show is for go-doers, action takers, and business owners. It's for people like you

[00:00:31] [SPEAKER_00]: who are sick of Uncle Sam taking a huge bite of your apple. If you're looking to get ahead of what's

[00:00:37] [SPEAKER_00]: taking place in Iowa, learn who is doing what and how you can get in on the action. You're

[00:00:42] [SPEAKER_00]: in the right place. Hosted by Neil Timmins, an Iowa native who has been involved in over

[00:00:47] [SPEAKER_00]: $300 million in real estate right here in Iowa. Recording in studio from West Des Moines,

[00:00:54] [SPEAKER_00]: here's your host Neil Timmins. Kelsey Porter here on the show. Kelsey, welcome.

[00:01:00] [SPEAKER_02]: Thank you. Thank you for having me. I'm excited you're here. Say for the audience to say,

[00:01:03] [SPEAKER_02]: who are you? Where are you from? What do you do?

[00:01:05] [SPEAKER_04]: I'm Kelsey Porter. I'm a realtor and real estate investor in the Des Moines, Iowa area.

[00:01:11] [SPEAKER_04]: I originally grew up in St. Louis though. And my other half, who I own all of our

[00:01:15] [SPEAKER_04]: properties with, he grew up in Kansas City. But yeah, we lived in Cleveland, Ohio for seven years

[00:01:21] [SPEAKER_04]: and two years ago, we packed everything up and to move closer to family after COVID and everything

[00:01:25] [SPEAKER_04]: happened, we chose Des Moines. How did you choose Des Moines? So we already own a duplex

[00:01:30] [SPEAKER_04]: here. So we were out of state investors from the start. And yeah, we wanted to choose a

[00:01:36] [SPEAKER_04]: city where I was confident I could grow my business as a realtor. And I do have a ton

[00:01:42] [SPEAKER_04]: of family that lives in a very small town, a little bit southwest of Des Moines. And my parents own

[00:01:50] [SPEAKER_04]: on that side an Iowa foundation repair. It's a foundation repair company and they

[00:01:54] [SPEAKER_04]: do a lot of egress window covers. My dad actually invented one and has a patent on it now

[00:01:58] [SPEAKER_04]: as of two Christmases ago, which is super exciting. And so he used to build houses as well,

[00:02:04] [SPEAKER_04]: custom and spec homes, they have rental properties. So we just knew we would have a

[00:02:07] [SPEAKER_04]: lot of support here locally with people in the trades and having connections to that.

[00:02:13] [SPEAKER_04]: And they know how to invest and it really kind of taught us a lot of what we know today.

[00:02:17] [SPEAKER_04]: And then two, the bonus was that Des Moines is in the center of the state. So I didn't have to

[00:02:22] [SPEAKER_04]: have two additional state licenses as a realtor on top of my Ohio license coming from Cleveland.

[00:02:27] [SPEAKER_04]: Whereas where all the other cities that we have family in, Kansas City,

[00:02:31] [SPEAKER_04]: St. Louis, Omaha, you know, they're all border states. So then I would have to get

[00:02:35] [SPEAKER_04]: two more licenses. And then, yeah, we already owned the duplex here. So we were like, you know what?

[00:02:39] [SPEAKER_04]: We want to invest more in Des Moines and what easier way than being local and living there.

[00:02:44] [SPEAKER_02]: So yeah, tell me about you. You bought a duplex, you bought it here, you own here,

[00:02:48] [SPEAKER_04]: but you weren't here when you bought it. Yes. So that's actually a cool story. We

[00:02:53] [SPEAKER_04]: purchased that from my dad and stepmom. They remodeled it between 2019 and 2021.

[00:02:59] [SPEAKER_04]: And we saw it originally when they purchased it. It was disgusting and very dilapidated,

[00:03:05] [SPEAKER_04]: but it had a great location super close to downtown Des Moines. And my dad kind of offered up like

[00:03:12] [SPEAKER_04]: through kind of an offer out there and the guy accepted it. And so they bought it from them.

[00:03:16] [SPEAKER_04]: He spent two years completely remodeling it. And again, he used to build houses and stuff

[00:03:19] [SPEAKER_04]: and does foundation repair now. And so I knew he was doing a very good job. He would send

[00:03:25] [SPEAKER_04]: me kind of updates throughout the two years he was working on it. What do you think of this?

[00:03:28] [SPEAKER_04]: What color should I do for this? What color did this turn out? And so I was kind of keeping tabs

[00:03:33] [SPEAKER_04]: on the property, but never really thought twice. We sold our first house in Cleveland, Ohio and

[00:03:38] [SPEAKER_04]: walked away with a profit, which is why we sold it. We kind of saw what the market was doing.

[00:03:41] [SPEAKER_04]: We really wanted to start an investment portfolio, but we had spent a lot of our money on that

[00:03:46] [SPEAKER_04]: house doing the things that we did to it to make it worth so much. And so we decided to sell

[00:03:50] [SPEAKER_04]: and with that money, we wanted to buy our first duplex investment property. And then our,

[00:03:55] [SPEAKER_04]: what we thought at the time was our forever home out in Cleveland. So, and we did that. And

[00:04:00] [SPEAKER_04]: when we were actively putting in offers on duplexes out in the Cleveland, Ohio area,

[00:04:04] [SPEAKER_04]: we started missing out. We missed out on one offer to offer. We just couldn't make a deal come

[00:04:10] [SPEAKER_04]: together. And the duplexes out there, if anyone knows the Cleveland, Ohio area very well,

[00:04:15] [SPEAKER_04]: they're 100, 110, 120 years old. We didn't have a ton of family connections. We had really

[00:04:21] [SPEAKER_04]: built up an awesome sphere of influence with friends and stuff, but not really a whole

[00:04:25] [SPEAKER_04]: lot of people in the trades other than my realtor connections. We didn't have a ton of connections

[00:04:28] [SPEAKER_04]: out there for that kind of stuff. And so my dad called me one day when we were again missing

[00:04:33] [SPEAKER_04]: out on offers, putting offers in on duplexes out there. And he was like, Hey, remember

[00:04:37] [SPEAKER_04]: that duplex I bought on the south side of Des Moines? I think it's worth a lot more

[00:04:41] [SPEAKER_04]: than I paid for it. And I'm about done with the other unit. I might consider

[00:04:45] [SPEAKER_04]: selling it. What do you think it'd be worth? And so not having access at the time to

[00:04:49] [SPEAKER_04]: the Des Moines MLS, I did the best research I could and I called them back and I was like,

[00:04:53] [SPEAKER_04]: Holy crap, like this is definitely worth a lot more than you paid for it. You should consider

[00:04:57] [SPEAKER_04]: selling. And then when I got off the phone, I was like, wait a minute, why don't we buy

[00:05:03] [SPEAKER_04]: this duplex? If he's even remotely considering selling, we're looking to buy this duplex

[00:05:08] [SPEAKER_04]: was built in 1978 way newer than the ones we were putting offers in on and they were almost

[00:05:12] [SPEAKER_04]: 100 grand less in Des Moines than they were in Cleveland at that time. And so I called

[00:05:17] [SPEAKER_04]: him back and I was like, Listen, dad, you're going to sell this duplex and you're going to sell it

[00:05:20] [SPEAKER_04]: to me. And he was like, What? What do you want a duplex in Des Moines, Iowa for? And I was like,

[00:05:26] [SPEAKER_04]: Well, this is exactly what we've been looking for. And I trust you in the work you've done way

[00:05:31] [SPEAKER_04]: more than other flippers because we really want to turn key for our first duplex, try to make

[00:05:35] [SPEAKER_04]: it rent for as much as possible, make it as easy on us as possible as new investors.

[00:05:40] [SPEAKER_04]: And so yeah, so then we ended up buying it from him and we used a really cool loan on it.

[00:05:44] [SPEAKER_04]: And it took a long time to close on it because of the type of loan we did, but also because then

[00:05:48] [SPEAKER_04]: he got COVID pneumonia and was in the hospital for 34 days. And it was a whole cluster of a closing.

[00:05:55] [SPEAKER_04]: He insisted on still making the deal work because he knew we were so excited to start our

[00:05:58] [SPEAKER_04]: investment portfolio. But while he was in the hospital, he had to sign over power of

[00:06:03] [SPEAKER_04]: attorney to my stepmom so that she could sign on his behalf to sell it to us.

[00:06:06] [SPEAKER_04]: And then I had to sign over power of attorney to my boyfriend, now fiance, Carson,

[00:06:11] [SPEAKER_04]: and he was still up in Cleveland. So he had to take over power of attorney and sign on my

[00:06:15] [SPEAKER_04]: behalf. And that's how we made the deal close. It was interesting in a cluster,

[00:06:20] [SPEAKER_04]: but it was a great first purchase. And we still have it.

[00:06:23] [SPEAKER_02]: You still have it today. I'm curious on a couple of things, a loan for sure. But then also,

[00:06:27] [SPEAKER_02]: how did you manage the property from before?

[00:06:31] [SPEAKER_04]: So right when we closed on it, he actually had both sides filled when we were under

[00:06:35] [SPEAKER_04]: contract and had screened them. They've got years of experience him and my stepmom do

[00:06:39] [SPEAKER_04]: running these rentals and managing them. And right before closing or really the day of closing,

[00:06:45] [SPEAKER_04]: kind of the one unit, their lease was up and they moved out. They moved out of state.

[00:06:50] [SPEAKER_04]: So as soon as we closed on the duplex, we're like, Oh, great, really being thrown to the

[00:06:54] [SPEAKER_04]: wolves here. We thought we were getting this new fully occupied duplex. And now we got to

[00:06:58] [SPEAKER_04]: find tenants and we live three states away. And this is really stressful. And so we closed

[00:07:03] [SPEAKER_04]: on it when I'm still down. My dad was actually sick down in Florida. And so I was down there

[00:07:06] [SPEAKER_04]: with him. And while we closed on it, I was still there for like two more weeks. And so I was thinking

[00:07:11] [SPEAKER_04]: while I'm down in Florida, we get him out of the hospital, we're taking care of him,

[00:07:14] [SPEAKER_04]: and I'm setting them up for success so that I can come back to Ohio. And I start thinking about

[00:07:19] [SPEAKER_04]: Airbnb and how successful I think turning this now vacant unit in our first duplex into an

[00:07:27] [SPEAKER_04]: Airbnb could be. And so I did a lot of research. What is it close to? I technically

[00:07:32] [SPEAKER_04]: grew up in St. Louis, but every summer and every other holiday I was in the Des Moines area. But

[00:07:36] [SPEAKER_04]: again, down in the rural small town they live in. So not a ton of knowledge about Des Moines proper.

[00:07:42] [SPEAKER_04]: But yeah, so I started doing a bunch of research. I got a really good feeling for what a short

[00:07:45] [SPEAKER_04]: term rental could possibly do in the Des Moines area. And so I made a 15 PowerPoint

[00:07:51] [SPEAKER_04]: presentation. And as soon as I got back home to Cleveland from Florida, I sat my boyfriend

[00:07:57] [SPEAKER_04]: down in the living room and I was like, Listen, I want to present something to you.

[00:08:00] [SPEAKER_04]: And so I presented this to him and he claims after the first or second slide, he was like,

[00:08:04] [SPEAKER_04]: I'm in, I'm sold. Let's do it, but keep going because I worked so hard on the presentation.

[00:08:08] [SPEAKER_04]: And he's a data analyst. So I had to present the numbers to him, had to present different

[00:08:13] [SPEAKER_04]: things that bring people into Des Moines to make it worth it, how successful I think it could

[00:08:16] [SPEAKER_04]: be what those numbers look like. So yeah, that is in a roundabout way how that whole thing

[00:08:22] [SPEAKER_02]: happened and what we did. Let's see, I'll come at it. You presented your 15

[00:08:26] [SPEAKER_02]: bullet points slide you executed then on the Airbnb strategy. And how it turned out.

[00:08:32] [SPEAKER_04]: Yes, so it is definitely our best producing property so far mainly because about six months

[00:08:38] [SPEAKER_04]: later we turned the other unit into an Airbnb as well because that tenant also moved out. So

[00:08:42] [SPEAKER_04]: it's been a two unit Airbnb producing successful property since December of 2021, May of 2022

[00:08:52] [SPEAKER_04]: was when we transitioned the second unit. So it's got over two years now of Airbnb reviews,

[00:08:59] [SPEAKER_04]: VRBO reviews. And so we've got that success behind us now that's really like just launch

[00:09:06] [SPEAKER_04]: that property into our best performing because the other ones just don't have the history quite

[00:09:11] [SPEAKER_04]: yet. So yeah, we do our net profit obviously you have a ton of expenses out of each unit

[00:09:18] [SPEAKER_04]: because of all the utilities we pay the Wi-Fi replacing furniture replacing other supplies,

[00:09:24] [SPEAKER_04]: the cleaning fees, all that good stuff. So net profit if we can walk away with two an

[00:09:29] [SPEAKER_04]: average of two grand a month per unit, that's what makes us happy and that makes it worth the extra

[00:09:35] [SPEAKER_04]: work because short term rentals are obviously so much more work than a long term rental.

[00:09:40] [SPEAKER_02]: So yeah, it's been very successful. Let's talk about that. I'm curious as to what

[00:09:44] [SPEAKER_02]: create success in a short term rental versus a failure in a short term rental,

[00:09:49] [SPEAKER_02]: both on the property side. What is it and where is it physically located and then also on the

[00:09:55] [SPEAKER_02]: operation side because it's a hospitality business. It sure is and honestly location

[00:10:01] [SPEAKER_04]: totally matters and is huge, a huge part of the success of your short term rental. Don't

[00:10:06] [SPEAKER_04]: get me wrong but the management side might be more important. Like I'm really confident in

[00:10:10] [SPEAKER_04]: saying that how you manage it, who you're hiring to manage it if you're not managing it yourself.

[00:10:15] [SPEAKER_04]: Your cleaners like 90% of your business as a short term rental host and yeah so I'd say the

[00:10:21] [SPEAKER_04]: management is definitely more important than the location. Most people coming in from out of

[00:10:24] [SPEAKER_04]: town don't really know that this trendy neighborhood is slightly cooler and more

[00:10:28] [SPEAKER_04]: walkable than this neighborhood. So if you present and boost up your property and set

[00:10:35] [SPEAKER_04]: it up for as much success as possible with furnishings, decor, professional photos and

[00:10:39] [SPEAKER_04]: then a proper management system, you're probably going to do pretty well even if you're not in

[00:10:44] [SPEAKER_04]: the best most trendy is neighborhood. So yeah and then in terms of management, we have a big

[00:10:52] [SPEAKER_04]: advantage me being a realtor. I deal with all of our consumer facing things in our business

[00:10:58] [SPEAKER_04]: for short term rentals and him as a data analyst. He deals with a lot of our back-end

[00:11:02] [SPEAKER_04]: stuff like our pricing strategy and calendar blocking method and all that because we do

[00:11:08] [SPEAKER_04]: transition in the winter time, in the winter months to more a more medium method with travel nurses,

[00:11:13] [SPEAKER_04]: other travel professionals for 30 day plus stays ideally about two to three months if not a little

[00:11:18] [SPEAKER_04]: bit longer through the winter just because Airbnb is a little bit quieter here in Des Moines.

[00:11:22] [SPEAKER_02]: Did you notice a threshold in the number of reviews before you hit tremendous, you know,

[00:11:29] [SPEAKER_02]: the next level of success? You had to be doing this so long and achieve so many to call it

[00:11:34] [SPEAKER_02]: five star reviews and then sooner or later you're like, okay, now we're in the top when we come up,

[00:11:40] [SPEAKER_02]: when we get searched, we're the cream of the crop in the neighborhood.

[00:11:43] [SPEAKER_04]: Yes. So that's a lot of what he does for our business being the back-end guy but he understands

[00:11:48] [SPEAKER_04]: the whole algorithm and science behind it and what he always like that's very not within my

[00:11:57] [SPEAKER_04]: realm and my skill set. So I just kind of like go with whatever he suggests and says

[00:12:01] [SPEAKER_04]: that we need to do this to get more reviews. We need to prompt our guests when they're leaving

[00:12:06] [SPEAKER_04]: and checking out this way so that we guarantee a five star review and so a lot of what he tells me

[00:12:13] [SPEAKER_04]: is that last final message directly and slightly aggressively and like kosher way asking for

[00:12:21] [SPEAKER_04]: that five star review upfront which is something I do in my real estate business too as soon

[00:12:25] [SPEAKER_04]: as I close on a property with a client, I'm asking for a five star review not, hey,

[00:12:29] [SPEAKER_04]: give me a review. Here's the link but I would love if you had a great experience for you to

[00:12:33] [SPEAKER_04]: give me a five star review so directly asking is huge and then in terms of like where we're at on

[00:12:39] [SPEAKER_04]: the profile when people search Des Moines, like we try to update our listing on the back-end

[00:12:43] [SPEAKER_04]: side so much that the algorithm favors our listings to the point that they boost us and

[00:12:47] [SPEAKER_04]: push us to that front page if not one of the very first listings that pops up on the second

[00:12:51] [SPEAKER_04]: page when people are searching places to stay in Des Moines, Iowa. So that's another strategy

[00:12:56] [SPEAKER_04]: but yeah so always updating your listing whether it's messing with your calendar,

[00:13:00] [SPEAKER_04]: your pricing a little bit, changing the title of your listing, updating the description of each photo

[00:13:07] [SPEAKER_04]: and then definitely professional photos. I mean people that don't have professional photos aren't

[00:13:11] [SPEAKER_04]: even in the same realm as us like as bad as that sounds like you know it's well and it's a $240

[00:13:17] [SPEAKER_04]: thing like investment. Exactly and for that little of an investment when you've already

[00:13:23] [SPEAKER_04]: spent five, six, eight grand on furnishing, 30 grand on the down payment to even acquire the property

[00:13:28] [SPEAKER_04]: it's like you're gonna cheap out on $240 and not do professional photos so that's a huge thing too

[00:13:33] [SPEAKER_04]: that sets you up for success but yeah I mean again he knows all the nitty gritty of this but

[00:13:38] [SPEAKER_04]: I believe it's once you get beyond three reviews on a new listing you no longer have the tag on

[00:13:44] [SPEAKER_04]: Airbnb of new listing and so what we love about that and why we really try to like

[00:13:48] [SPEAKER_04]: get those first three like right off the bat bam bam bam is that then you're not seen as like oh

[00:13:54] [SPEAKER_04]: they're new they could mess up you're seen as I'm gonna book this place because this place has five

[00:13:59] [SPEAKER_04]: five star reviews and five people individually have said this place is great so that's definitely

[00:14:04] [SPEAKER_02]: part of our strategy. Tell me about the loan that you guys utilize to acquire this duplex.

[00:14:08] [SPEAKER_04]: So it's got a million different names it's and there's like no information out there on it

[00:14:12] [SPEAKER_04]: it was really hard to do research when we decided to try this out but it's called an offset

[00:14:16] [SPEAKER_04]: mortgage or an all-in-one mortgage or an interest only mortgage and so essentially what it is is

[00:14:24] [SPEAKER_04]: kind of like a HELOC. It's almost like a combination of like a regular mortgage payment plus a HELOC

[00:14:30] [SPEAKER_04]: plus a bank account so it's like all three of those combined into one loan and essentially we

[00:14:37] [SPEAKER_04]: as soon as we closed on the duplex we put 25 percent down because it was a true investment

[00:14:43] [SPEAKER_04]: property we were not planning to live there we had two tenants or we're supposed to when we close it on

[00:14:48] [SPEAKER_04]: it and so we put our 25 percent down on the property that goes into this bank account.

[00:14:54] [SPEAKER_04]: It's basically like a checking account at closing that you get an even you even get a debit card

[00:14:59] [SPEAKER_04]: to it it's very strange a lot of people if you can imagine would definitely like go way off the

[00:15:05] [SPEAKER_04]: deep end after closing and go buy luxury vehicle or toys or whatever and so that's also why the

[00:15:11] [SPEAKER_04]: closing process took so long was because the underwriting of a deal like that is even more

[00:15:17] [SPEAKER_04]: detailed than a regular mortgages even because they want to make sure that you're financially stable

[00:15:21] [SPEAKER_04]: you make good decisions and that kind of stuff. Yeah so as soon as we closed we could technically

[00:15:26] [SPEAKER_04]: pull out a big portion you do have to leave a little bit in there I want to say it's 10 percent

[00:15:30] [SPEAKER_04]: but don't quote me on that you do have to leave some of your equity in that account

[00:15:33] [SPEAKER_04]: from your down payment but in theory you could pull out the rest of it if you needed to

[00:15:37] [SPEAKER_04]: and go buy something else and that's why we wanted to do it we knew we were putting a lot

[00:15:41] [SPEAKER_04]: of our cash on hand into this first duplex and we were super excited to do it but there's also

[00:15:46] [SPEAKER_04]: that risk of like well what if in six months we want to buy another one like we're gonna have

[00:15:49] [SPEAKER_04]: to wait three more years to bounce back to have a 25 down payment for the next one so

[00:15:54] [SPEAKER_04]: it just allows you that option like a HELOC does of pulling that equity out and putting it to

[00:15:59] [SPEAKER_04]: work and leveraging debt in a way to snowball into the next one two three.

[00:16:06] [SPEAKER_02]: 75% is that a fixed rate first mortgage with an amortization schedule?

[00:16:10] [SPEAKER_04]: It is not so it is a variable interest rate but each month you are only paying interest

[00:16:15] [SPEAKER_04]: so that's where the name interest only loan comes from you're only paying the interest every month

[00:16:20] [SPEAKER_04]: so the more money you keep in that account the less interest you're paying each month

[00:16:25] [SPEAKER_04]: so as much as we did this so that if we needed to pull out we could

[00:16:30] [SPEAKER_04]: we actually do the opposite we show as much money in there as possible

[00:16:34] [SPEAKER_04]: because the sooner we pay off that mortgage or pay it down to the point that it's

[00:16:41] [SPEAKER_04]: pennies of interest every month the more we're cash flowing and again that's our best

[00:16:46] [SPEAKER_04]: producing property and so it's very attractive for us at this time to just shove as much

[00:16:53] [SPEAKER_04]: money in there as possible make that interest go down that we're paying every month

[00:16:56] [SPEAKER_04]: but knowing that god forbid the perfect package of properties or whatever present itself to us

[00:17:01] [SPEAKER_04]: we could pull out a significant amount of money and not have to get into our personal reserves

[00:17:06] [SPEAKER_01]: or savings or anything. Hey Iowa investors this is Ava Bowkamp chief of staff at Legacy Impact

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[00:17:15] [SPEAKER_01]: time or desire to play landlord? At Legacy Impact Investors we do the heavy lifting

[00:17:20] [SPEAKER_01]: our team finds the deals manages the properties and handles all the day-to-day

[00:17:25] [SPEAKER_01]: operations our select group of qualified investors co-invest with us gaining ownership equity

[00:17:30] [SPEAKER_01]: without opening a tenant email or responding to a maintenance call they just share in the

[00:17:35] [SPEAKER_01]: income appreciation and tax benefits these opportunities aren't for everyone they are

[00:17:40] [SPEAKER_01]: for qualified accredited investors only if you want to learn more please visit Legacy

[00:17:45] [SPEAKER_01]: Impact Investors dot com to apply. All right that's a wonderful story about the first one

[00:17:50] [SPEAKER_02]: that it's so many facets to it. Yes. You moved on eventually and bought your second one tell me

[00:17:56] [SPEAKER_04]: about that. Yes so there's a lot of other details that go into the storyline because we when we

[00:18:02] [SPEAKER_04]: decided to move to Des Moines we actually started renting out that forever home in Cleveland

[00:18:07] [SPEAKER_04]: that we thought we'd like potentially raise kids in someday you know so it was a sizable

[00:18:11] [SPEAKER_04]: four bed three and a half bath home with a finished basement and so we ended up renting

[00:18:15] [SPEAKER_04]: that out and cash flowed very nicely for over a year to a family that had sold their house the

[00:18:21] [SPEAKER_04]: interest rates were rising so they didn't want to buy it and they didn't know how long they were

[00:18:24] [SPEAKER_04]: going to be in the area but they still wanted a nice home they had three kids so they moved

[00:18:28] [SPEAKER_04]: into our house we moved to Des Moines and we cash flowed on that for about a year and two

[00:18:33] [SPEAKER_04]: months three months and then we kind of evaluated and sold that one and we wanted to

[00:18:40] [SPEAKER_04]: with the purpose of as much as it was cash flowing and as much as a luxury single family

[00:18:45] [SPEAKER_04]: long-term rental is a snooze fest for people like us because we're so used to short-term rentals and

[00:18:51] [SPEAKER_04]: all the work that goes into that we decided to bring that money and put it into further

[00:18:56] [SPEAKER_04]: investing in Des Moines. We really believe in this area we want to be local investors

[00:19:00] [SPEAKER_04]: we've been out of state investors now twice yeah so then our second property was another

[00:19:05] [SPEAKER_04]: duplex in Des Moines and I got that lead for us from letters that I sent out they were just

[00:19:12] [SPEAKER_04]: dear seller letters, dear investor letters and they had a couple pictures of us on it and it was

[00:19:18] [SPEAKER_04]: just like hey look we're new to town we moved here to be closer to family we are looking to

[00:19:24] [SPEAKER_04]: grow our real estate portfolio we own the duplex over at blah blah blah Main Street I actually

[00:19:30] [SPEAKER_04]: gave them the address because I wanted them if they are in that area to drive by and see how

[00:19:34] [SPEAKER_04]: nice it is and see wow these people really take care of their properties because there is a little bit

[00:19:40] [SPEAKER_04]: of emotion especially for these Des Moines investors it's not a lot about estate big

[00:19:44] [SPEAKER_04]: with California New York investors that own these properties here it's local guys that are in their

[00:19:50] [SPEAKER_04]: sixties now sometimes that over the years acquired three four five duplexes and they own them free

[00:19:57] [SPEAKER_04]: and clear now and like that's kind of the person the investor buy box here in Des Moines

[00:20:01] [SPEAKER_04]: and knowing that we wanted it to feel very personal because it is personal we believe in

[00:20:06] [SPEAKER_04]: this area so yeah we wrote letters I sent them out to the first time 50 duplex owners the second

[00:20:12] [SPEAKER_04]: time I sent the letter out to 25 I've gotten six callbacks like super serious callbacks

[00:20:17] [SPEAKER_04]: out of the 75 letters I've sent and one of them turned into said second duplex deal

[00:20:23] [SPEAKER_04]: and these couple was moving out of state to be closer to family so it all hit home with them

[00:20:29] [SPEAKER_04]: and they had just bought it two years prior and they lived the house hatched they lived in one half

[00:20:33] [SPEAKER_04]: and fixed it up and the inside was really cute and then the other half was always a rental

[00:20:38] [SPEAKER_04]: and hadn't really touched the outside they hadn't touched the other unit but the one unit was

[00:20:42] [SPEAKER_04]: in pretty good shape and was pretty cute so we were like you know what we can finish out the

[00:20:47] [SPEAKER_04]: rest so they sold that duplex to us about a year and a couple months ago and since then we've

[00:20:55] [SPEAKER_04]: completely transformed it even the side that they had done we put new countertops in some new light

[00:21:00] [SPEAKER_04]: fixtures a couple other things turned that into a Taylor Swift themed air bmb and then the other side

[00:21:06] [SPEAKER_04]: we completely gutted I mean we took everything out and redid the entire other inside and then

[00:21:12] [SPEAKER_04]: we actually gutted the outside too and transformed that so that it's just up to that caliber

[00:21:17] [SPEAKER_04]: of our first duplex that my dad fixed up before we bought so air bmb as well it is now two

[00:21:23] [SPEAKER_04]: air bmb's as well even though after the first two we were like we're never going to do this it's so

[00:21:26] [SPEAKER_04]: much work you know you get your place to a point where it's so nice and you kind of run those

[00:21:32] [SPEAKER_04]: numbers in your head especially since we already had two successful doors that were air bmbs prior

[00:21:37] [SPEAKER_04]: to this and we were like dang it here we go again here's another six grand in furnishings

[00:21:43] [SPEAKER_04]: so yeah it was just too tempting and we had put so much time effort energy sweat equity in it so

[00:21:49] [SPEAKER_04]: yeah and now that one's great bring me current how many air bmbs you have today so we have six air

[00:21:56] [SPEAKER_04]: bmbs today and that's counting our primary which I told you we are crazy and rented that out for a

[00:22:04] [SPEAKER_04]: few months to a couple that's building a new construction custom home and it was taking a

[00:22:10] [SPEAKER_04]: significant amount longer than they were expecting and so they approached us and we moved out

[00:22:17] [SPEAKER_02]: basically overnight yeah they approached you and we talked about this offline on a Tuesday

[00:22:22] [SPEAKER_04]: for them to move in on Sunday yes yes yeah my other half was like no way Jose this is never

[00:22:28] [SPEAKER_04]: going to work it's Tuesday you want to move in on Sunday and I was like you know what I think we

[00:22:34] [SPEAKER_04]: could do it it's not that hard we've done harder things before we've moved across the country

[00:22:38] [SPEAKER_04]: twice together we can do this and so we did and they've been super happy in there and it's

[00:22:43] [SPEAKER_04]: made their transition so much easier and smoother and so while we are cash flowing on that and it's

[00:22:50] [SPEAKER_04]: a very good financial thing for us it's also a really good comfort thing for them and we're at

[00:22:56] [SPEAKER_04]: very different points in our lives they needed that we needed this and we didn't need it but

[00:23:00] [SPEAKER_04]: we saw an opportunity and we're not afraid to put ourselves in hard positions or uncomfortable

[00:23:06] [SPEAKER_04]: positions for future success in the long run please tell me you went on air bmbs and rented

[00:23:12] [SPEAKER_04]: one when you had to move out no so we are insane and we actually moved in with all of our clothes

[00:23:21] [SPEAKER_04]: and the couple other things that we took with us we moved into my parents basement down in that

[00:23:26] [SPEAKER_04]: small community for like a month and a half and then we closed on another rental which was a

[00:23:31] [SPEAKER_04]: little single family house and we moved into that from their basement and then fixed that up

[00:23:37] [SPEAKER_04]: and remodeled it and then furnished it while we lived there and he works from home 100% of the

[00:23:42] [SPEAKER_04]: time too I mean I work from home too don't get me wrong but I'm in and out of the house all day is

[00:23:47] [SPEAKER_04]: a realtor he's at home all day so he worked in a construction zone all winter as we fixed this

[00:23:54] [SPEAKER_04]: place up and furnished it and then once we were done with that I rented it out to a travel nurse

[00:23:59] [SPEAKER_04]: and I was like oh crap we're homeless again so then we moved into the duplex we had been

[00:24:05] [SPEAKER_04]: remodeling both sides the vacant side that we completely gutted we moved into that and then

[00:24:12] [SPEAKER_04]: finished up fixing that up and furnished it and then I got that rented out to another travel nurse

[00:24:17] [SPEAKER_04]: this winter and so then we moved next door because my long-term tenant that was in there

[00:24:21] [SPEAKER_04]: decided to move out and we decided I guess we're turning it into the air bmb again

[00:24:24] [SPEAKER_04]: and so we moved out into her unit and fixed that up just a tiny bit since that one was already

[00:24:30] [SPEAKER_04]: kind of cute from the previous owners and then we furnished that the Taylor Swift theme

[00:24:35] [SPEAKER_04]: and so he worked from home full-time god love him in a Taylor Swift themed air bmb for like

[00:24:42] [SPEAKER_04]: a month and a half so that's yes we are willing to do whatever it takes is you are professional

[00:24:48] [SPEAKER_04]: movers yeah yes that too that too what are you most excited about this year oh that's a hard one

[00:24:56] [SPEAKER_04]: I am probably most excited to get a full year under our belt of these other short-term runals that we've

[00:25:07] [SPEAKER_04]: added to our portfolio because like I said you know the first duplex we had with the two

[00:25:12] [SPEAKER_04]: has been a very successful property I can confidently say that too because we've had two

[00:25:17] [SPEAKER_04]: years plus of running those as short-term runals and so you have this transition period where

[00:25:23] [SPEAKER_04]: you're a little slow at start and then you kind of pick up some momentum and then you got to figure

[00:25:27] [SPEAKER_04]: out some things here and there like what do you need to change because it's not working for that air bmb

[00:25:32] [SPEAKER_04]: and so we are really really excited to see those keep building and snowballing success and then

[00:25:41] [SPEAKER_04]: a year from now a year and a half from now being able to look back and look at those numbers

[00:25:45] [SPEAKER_04]: and see how they compared the first duplex and see how they compare to what we know they

[00:25:49] [SPEAKER_04]: could rent out long term because that's our other thing is like we don't have our heart set on anything

[00:25:54] [SPEAKER_04]: like we are opportunists we are not risky we're very like much calculated risk people but if

[00:26:02] [SPEAKER_04]: we see an opportunity we're going to take it and so knowing how much work this is on both of us

[00:26:07] [SPEAKER_04]: for the short and medium-term method we use you know if there's ever a day where we look

[00:26:12] [SPEAKER_04]: back at the numbers and it's not proving to be double if not triple what we could be netting

[00:26:18] [SPEAKER_04]: renting them all out long term then we're going to cut the cord i'm going to sell the furniture and

[00:26:22] [SPEAKER_04]: decor on marketplace and we're going to row in the towel on the short-term medium-term method and

[00:26:26] [SPEAKER_04]: go long term and that's fine we're setting ourselves up for success when we underwrite

[00:26:30] [SPEAKER_04]: these deals that they could still make sense as long-term models for you why iowa what

[00:26:34] [SPEAKER_04]: keeps you here family um we ask ourselves that every winter why are we still in the midwest

[00:26:40] [SPEAKER_04]: this sucks um but yeah it's really just the proximity to family we've got grandparents

[00:26:46] [SPEAKER_04]: in their 70s 80s almost 90 now and our old souls we love the older people in our lives and so it's

[00:26:55] [SPEAKER_04]: we really wanted to take advantage of we can live anywhere we should move closer like we need to take

[00:27:01] [SPEAKER_04]: that as an opportunity and what we're building our portfolio up to as well is to own a vacation

[00:27:05] [SPEAKER_04]: rental and probably arizona we love arizona so we kind of want that lifestyle option of being

[00:27:11] [SPEAKER_04]: empty nesters snowbirds at a very young age because if we build the life we want then we'll

[00:27:18] [SPEAKER_04]: have be able to do that so that's why we're here we know that we can go south once we get our

[00:27:25] [SPEAKER_04]: portfolio up to that point and want to take that plunge but family is worth it if you're a

[00:27:30] [SPEAKER_03]: house flipper execute the burst strategy or do double closings and are in need of money

[00:27:35] [SPEAKER_03]: little guy loans is your go-to lender here in the Des Moines area time is money loan approvals

[00:27:42] [SPEAKER_03]: in 24 hours closings in five days little guy loans was founded by Neil Timmins an investor

[00:27:49] [SPEAKER_03]: just like you since he has been in over 10 000 homes in Des Moines there's never an appraisal

[00:27:54] [SPEAKER_03]: houses multifamily and commercial property loans up to one million check out www.littleguylones.com

[00:28:04] [SPEAKER_02]: Kelsey Ridley for the final three questions yeah if you had one piece of advice for your 20 year

[00:28:09] [SPEAKER_04]: old self what would be oh gosh so much advice but the biggest one would be house hack house hack

[00:28:16] [SPEAKER_04]: house hack house hack like don't go don't get caught up wanting to rent the big beautiful

[00:28:22] [SPEAKER_04]: new construction apartment building with the fancy pool and the fancy gym and all your friends

[00:28:26] [SPEAKER_04]: live there no don't do it go three and a half percent down fha buy your first duplex live

[00:28:32] [SPEAKER_04]: in one half later tenant pay the other that's what I would have done and that's what we both

[00:28:37] [SPEAKER_04]: are very much in agreement that we would have done if we were to do it all over again

[00:28:40] [SPEAKER_04]: and then just do that every year whether it's three and a half or five percent down whatever

[00:28:45] [SPEAKER_04]: that's so minimal and so easy to save up for even especially when you're young professional

[00:28:50] [SPEAKER_04]: you know you don't have little ones to pay for and take care of and so yeah we would have

[00:28:55] [SPEAKER_04]: just house hacked a duplex every single year and that would have been the easiest way to

[00:29:00] [SPEAKER_04]: build our portfolio and we'd probably have quadrupled the portfolio we have now so

[00:29:04] [SPEAKER_04]: two books that changed your life oh okay the biggest one that changed my life he actually

[00:29:10] [SPEAKER_04]: suggested to me and it was called leadership and self deception it's super super good i've

[00:29:16] [SPEAKER_04]: recommended it to friends that are having like marital problems and friends that are

[00:29:20] [SPEAKER_04]: having work issues and it's a very much a mindset book it's not necessarily as much as i

[00:29:26] [SPEAKER_04]: pretty much only listen to and read anything about real estate it's actually not real estate related

[00:29:31] [SPEAKER_04]: it's more just everyone should read this book it's really good and it's all about getting

[00:29:37] [SPEAKER_04]: yourself outside that box seeing the big picture being a better person looking at things more

[00:29:43] [SPEAKER_04]: positively and that definitely changed the trajectory of my life for sure and the other book

[00:29:51] [SPEAKER_04]: hmm i'm rereading now the bigger pockets multi-family millionaire and i'm getting bits and pieces from

[00:30:00] [SPEAKER_04]: it that i don't even think i picked up the last time and as like semi experienced investors

[00:30:07] [SPEAKER_04]: in a realtor that knows the business i'm still learning from it the second time through so that's

[00:30:12] [SPEAKER_04]: a great book but then also there's a book called fire i know you said only two books which is

[00:30:17] [SPEAKER_04]: financial oh my gosh i'm blanking financial independence real estate yeah real estate through

[00:30:23] [SPEAKER_04]: real estate so fire is just the whole method of like building a real estate portfolio to pay for

[00:30:29] [SPEAKER_04]: your lifestyle so that you're not stuck in that w2 job miserable but yeah i could list off like

[00:30:34] [SPEAKER_04]: seven more to be honest that was a real can of worms i know you're plugged in on theirs all

[00:30:39] [SPEAKER_02]: right if you were cast away on an island for a year you can only get three pieces of data

[00:30:44] [SPEAKER_02]: about your business each and every month what three pieces of information must you know about your

[00:30:49] [SPEAKER_04]: business to know how it's fine i want to know number one what is the absolute net income after all

[00:31:01] [SPEAKER_04]: expenses are taken out the mortgage payment or on our one duplex the interest what does that raw

[00:31:07] [SPEAKER_04]: number money in our pocket look like at the end of each month that would definitely be number one

[00:31:12] [SPEAKER_04]: number two would be what are expenses because if i ever see a dip in number one it's due typically to

[00:31:19] [SPEAKER_04]: number two and i need to understand that even during the months where we're doing super well

[00:31:25] [SPEAKER_04]: with that net income so i would say net income are operating expenses and then three would probably

[00:31:33] [SPEAKER_04]: just be market data i want to know what that duplex is worth at all times which is where i have a

[00:31:40] [SPEAKER_04]: very very much an in as a realtor is i'm always on top of what multifamily properties what single

[00:31:47] [SPEAKER_04]: family properties are worth in demoine as a realtor anyways so that gives us a huge advantage if we

[00:31:53] [SPEAKER_04]: ever see it hit a certain point that we think x duplex is worth x amount and it makes sense for

[00:31:58] [SPEAKER_04]: us to offload that property great if it makes sense for us to hold it because we think it's

[00:32:02] [SPEAKER_04]: going to be worth even more later great so i would say that would probably be the third

[00:32:05] [SPEAKER_04]: information i want on that island is what is the property worth due to market data

[00:32:12] [SPEAKER_02]: kelsey i've asked lots of questions what's one question i did not ask but should have

[00:32:18] [SPEAKER_04]: maybe what our future plans are yeah let's talk about it yeah so we are very much quality over

[00:32:24] [SPEAKER_04]: quantity we believe in a real estate portfolio that will more than pay for the lifestyle we want

[00:32:30] [SPEAKER_04]: to live plus saving for future generations in our future life but not sacrificing building a

[00:32:39] [SPEAKER_04]: business we have no ambition to have 100 200 300 doors in our portfolio that's never what we've

[00:32:44] [SPEAKER_04]: set out to do which some old school investors think i'm kind of ignorant when i say that but

[00:32:49] [SPEAKER_04]: we want quality over quantity i want to know that our properties are all to the caliber

[00:32:55] [SPEAKER_04]: that if at any time in our lives we need to live in them we would feel confident doing that

[00:32:59] [SPEAKER_04]: that's one ethically as a realtor and as a landlord i never want to put my tenants in a place or my

[00:33:07] [SPEAKER_04]: guests in a place that i wouldn't personally live in that bothers me if that wasn't the case so

[00:33:13] [SPEAKER_04]: that is really important but then also just the quality over quantity method we find gets you

[00:33:19] [SPEAKER_04]: more income off of less doors and less liability and less work sometimes so we just really love

[00:33:28] [SPEAKER_04]: quality over quantity so as much as i say like we're not really actively looking right now

[00:33:32] [SPEAKER_04]: we're about to put an offer in on something we put an offer in like two months ago or a month and a

[00:33:37] [SPEAKER_04]: half ago on something else so the right opportunity lands again we're opportunists we're gonna look

[00:33:42] [SPEAKER_04]: into it run the numbers and maybe act on something but we also aren't super hungry you know to add

[00:33:48] [SPEAKER_04]: a million more doors to our portfolio we want it to be sustainable tell us this has been a

[00:33:53] [SPEAKER_02]: great conversation it's wonderful to hear here because you've done a lot in a very short period

[00:33:58] [SPEAKER_02]: of time tremendous amount of experiences for people they want to find you they want to follow you

[00:34:02] [SPEAKER_02]: they want to connect with you where can they go what should they do so instagram is probably

[00:34:06] [SPEAKER_04]: where i'm most active and i favor the most which would just be at porta style p or ta

[00:34:13] [SPEAKER_04]: style s ty le dot real dot estate that's definitely where i'm the most active but also i do have

[00:34:20] [SPEAKER_04]: a website it's called porta style homes dot com and i do blog a lot there and i blog about real

[00:34:26] [SPEAKER_04]: state business stuff in general as a realtor but then i also include a lot of my investing on

[00:34:32] [SPEAKER_04]: there actually some of our portfolio is on there as well with some details of how those deals happen

[00:34:37] [SPEAKER_04]: and how they came to life and what we do with them so yeah the website and my instagram is

[00:34:43] [SPEAKER_02]: definitely the best place thanks below on this show notes for everybody kelsie i appreciate

[00:34:46] [SPEAKER_02]: thank you thanks for listening if you're enjoying the show may i ask a favor of you

[00:34:51] [SPEAKER_02]: naturally subscribe so you never miss an episode but would you rate and leave an honest written review

[00:34:57] [SPEAKER_02]: on apple podcasts does a lot for us here at the show and i appreciate reading your thoughts

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[00:35:07] [SPEAKER_02]: or you yourself have interest in being a guest well get on our radar visit investing

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